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We will then continue with a discussion of the different ways in which old-economy companies are attempting to integrate elements of Web-based organizing into their current business and the resultant implications for HRM. We must remark though that there is a lack of reliable information about this whole area. Most publications at the time of writing have been based more on personal experience than research and tend to focus on the same few companies that are often not only reorganizing to accommodate the new Internet economy, but are also intimately involved in selling equipment or services related to it. This chapter is therefore based on personal experience of working in the field, interviews with others more experienced than us, and a review of the available literature





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